In January, PodPlay crossed ~1.5 million annualized run rate replays served.
That’s up more than 100% in three months.
Not linear growth. Compound growth.
Two curves are rising at the same time:
When both expand simultaneously, you don’t get incremental progress. You get acceleration.
This is what product-market fit looks like when hardware and software are designed as one system.
We’ve written before about how replays are changing the game.
We’ve explained why user-generated replays matter
We’ve argued that PodPlay monitors are billboards, but better
But the data tells the story better than a blog.
Players don’t just want court time. They want moments.
They want the ATP winner.
The hands battle.
The nutmeg.
The celebration that maybe came one shot too early.
Sports are experiences. Modern experiences are shared. If capturing and sharing that magic isn’t effortless, it doesn’t happen.
Our job is simple in theory and brutally hard in execution: make capturing the moment as easy as playing it.
This only works because of integration.
PodPlay isn’t a point solution. It’s not a replay app bolted onto a reservation tool. It’s not a QR code taped to a fence asking someone to download something new.
It’s one stack.
Integrated hardware.
Integrated reservations.
Integrated identity.
Integrated distribution.
No extra app download.
No multiple logins.
No “scan this code and create an account.”
If you have to train customers how to use the tech, it isn’t intuitive.
When a player finishes a match, their replay is already there. Tied to their booking. Tied to their identity. Ready to share.
That simplicity is the unlock.
The most interesting second-order effect isn’t just volume.
It’s velocity.
Replays are turning into viral content. Clubs are tagging us. Creators are building formats around PodPlay clips.
Look at the rise of formats like Best of Pickleball and ClipTHAT. Millions of impressions. Each thrive on authentic, point-of-view moments. Not staged content. Not polished commercials. Real players. Real rallies. Real reactions.
That content pipeline starts on PodPlay Pro courts. When replay volume doubles in three months, the surface area for breakout moments doubles too.
This is the beginning of something much larger than video capture. It’s distribution that scales.
Compound growth happens when each new unit increases the value of the network.
More monitors → more replays.
More replays → more social sharing.
More social sharing → more demand from players.
More demand → more clubs installing monitors.
That loop tightens when everything lives inside one system.
Point solutions don’t compound. They fragment.
Integrated systems compound.
If you’re a PodPlay club, this is your moment.
The replay engine is scaling fast. The audience is forming. The content formats are emerging.
Lean into it.
Post your best rallies.
Tag us.
Send us your standout clips.
We are actively amplifying the best replay content across our channels. The more great moments we surface, the stronger the ecosystem becomes—for every club in it.
We believe play is serious business.
And right now, the data is telling us something important:
People don’t just want to play.
They want to relive it.
We’re excited to announce our integration with PB Vision, the best-in-class AI video analysis platform for pickleball—now natively integrated into PodPlay. Most integrations add complexity. This one does the opposite.
Jan 22, 2026
Every great company has a Marty Supreme phase. It’s intense. It’s personal. It’s unbeatable—and unscalable.The companies that endure don’t abandon that phase. They encode it.
Jan 14, 2026
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